Our story

AarFirsh began with a simple frustration: good perfume in India was either imported and overpriced, or cheap and gone by lunchtime. We wanted eau de parfum strength, made for Indian heat, at a price that made sense.

Every scent is blended and bottled at our own facility, using materials sourced close to home wherever we can. Five fragrances, unisex, built to last from morning to evening.

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